UI Design

What is User Interface Design?

UI design is the discipline of designing user interfaces. A user interface is the point of contact a person has with an app, website, or software. Similar to graphic design and web design, a UI Designer is a type of visual designer.

User interface (UI) design is the process designers use to build interfaces in software or computerized devices, focusing on looks or style. Designers aim to create interfaces which users find easy to use and pleasurable. UI design refers to graphical user interfaces and other forms—e.g., voice-controlled interfaces.

A UI Designer is different from a Web Designer because they focus on designing interfaces for websites, apps, and other digital products whereas web designs are focused solely on websites.

Similar to UX Designers, UI Designers create in a human-centered approach, prioritizing users’ needs first.  A UI Designer’s job is to ensure the user interface is beautiful and intuitive (meaning a person can navigate easily through it without having to think too much about what they’re doing). UI design also helps shape a customer’s perception of a brand.


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